Here is how MailChimp’s Groups and List Segmentation can help you not only notify your tenants of upcoming alarm tests or rent meetings, but also be able to target certain floors, type of units, or rental situation such as month-to-month.
Social media today is teaching kids, students and grandmothers alike that they have the ability to copy and share anything with anyone, while news media and courts tells them that sharing certain documents, music, movies and even homemade videos of roommates is illegal and punishable. Why that and not this?
In this post, I will be comparing cheap websites to cheap coffee, or better yet, how the two have so much in common. Why? People understand bad, cheap coffee, but often don’t see that a cheap website is just as lousy and forgiving as that cup of Joe eating a hole in your stomach. And […]
There are an uncountable number of posts written on the subject of how to break designer’s block. Many say the same thing: relax, go outside, go somewhere creative. And some of these work well for others. I have found more specific ways that tend to work for me. Not to say the others don’t work, […]
Page Curl is our latest email template built specifically for Campaign Monitor’s template editor. It is being offered as a free download for a limited time (while we put the finishing touches on it and get it ready for submission to ThemeForest.)
Yesterday was a first for me: I fulfilled my civic jury duty. Somehow I’ve dodged the bullet all these years; so, I was excited to finally see what all of the non-hype was all about. My take was that it was pretty interesting to see, and entertaining. They go around the room and ask everyone […]
I’m amazed at the versatility of Nike Dunks. The basic model is so clean that the mood and impact of the shoe are as limitless as the colors, textures, and materials Nike has at its disposal. The recently released “Black and Tan” and “Guinness” Dunks feature a classy neutral palette and textured leather worthy of “dress sneaker” designation. Both shoes are limited-editions and the release coincides with the St. Patrick’s day holiday. Looks aside, Nike is receiving strong criticism for the names of the sneakers, particularly the “Black and Tan.”
First, what is a watermark? A watermark is a branding embedded in the paper stock. When you hold some paper up to the light, you can see noticeable brand or logo or wordmark that is brighter than the rest of the paper. This is because that particular part of the paper is thinner than the […]
I just received my jacket from Derby of San Francisco. I’ve needed a good jacket for awhile now, and have been waiting for its arrival after we got a ‘VIP discount’ offer, and then had to wait for hours while the website crashed under all the pressure of the launch. Supposedly they sent out 500 […]
TOMS “One for One” Movement is brilliant. What better way to get our consumption frenzied society to give back than through shoes. Everyone loves shoes!
I just stayed at the Desert Star Hotel in Palm Springs, CA. And I really cannot say enough about the genius customer experience that owner Davy has created from beginning to end. If you go to Palm Springs, you must stay there!
As with everything else today, restaurant goers are on the go. And they are making decisions about which restaurant to patron on their mobile phones. The faster mobile prospects can see what’s on your menu, hours of operation, and directions, the faster they’ll show up and be seated.Here are five ways to make your website […]
To help prepare web design students for real world web design, Colleges and Universities today must offer courses focusing on User Experience and User Interface design. You can have a complete, functional and informative website without Flash, video, and even jQuery, but you cannot do without solid, logical user experience and user interface implemented.
WordPress is an excellent platform to create your website on, but it does have its shortcomings: security, speed, and data backup. With the addition of the following 4 plugins, your WordPress site will be faster, more secure, and have a complete backup copy stored away.
The editorial copywriter that I work with responded to me today (after I provided her with feedback on the headline that she submitted for this month’s article), “I guess I don’t understand what you mean by ‘benefit.’ In marketing yes, in editorial no—this sounds like [insert topic here] for Dummies—help me understand why this is […]
This picture is a snippet of the wine menu at District Wine Bar in San Francisco. You can download the full menu here. The reason I am showing you this is because it is a phenomenal example of a user friendly menu; and a great example of how usability is not just about websites. It […]
I ran across a little shop on Polk Street in San Francisco one day, just walking by with a friend. There was not much traffic, but the people walking out appeared enlightened. And the name, Loving Cup, was a draw on its own. So, of course we had to find out what we were missing […]
The other day I was looking through my wallet and found this frequent drink card from Nr Gize. I thought, “oh smoothies! I’d like to go back there; where is it?” I knew I had been there before because it has one stamp on it, and it seemed familiar enough. But I could not for […]
How many times have you just continued to use the same product over and over just because it is what you know, what everyone else is using, and you just don’t feel like looking for another solution? Well, in such a marketing driven, and user experience focused time, there is always another company out there […]
My sister and I were invited to a personalized tasting at a prospective caterer’s house in Mill Valley. My cousin and his fiance were researching caterers for their wedding. I knew that I had signed up for one good meal, but I had no idea what an amazing thoughtful experience this was going to be. […]