When your company’s website is working well, it’s a conversion machine turning interested visitors into free-spending and viable prospects. The birds are singing and you look like a genius. But how often does this really happen?
Which way should the paper’s watermark face?
Editor’s Note: This post, originally published on February 12, 2012, has been updated for accuracy and up-to-date information. First, what is a watermark? A watermark is a branding embedded in the paper stock. When you hold some paper up to the light, you can see noticeable brand or logo or wordmark that is brighter than […]
Landlords: Use Email Marketing for Better Tenant Communication
Here is how MailChimp’s Groups and List Segmentation can help you not only notify your tenants of upcoming alarm tests or rent meetings, but also be able to target certain floors, type of units, or rental situation such as month-to-month.
Designer’s block: Five ways I jumpstart creativity
There are an uncountable number of posts written on the subject of how to break designer’s block. Many say the same thing: relax, go outside, go somewhere creative. And some of these work well for others. I have found more specific ways that tend to work for me. Not to say the others don’t work, […]
Top 4 plugins every WordPress website should use
WordPress is an excellent platform to create your website on, but it does have its shortcomings: security, speed, and data backup. With the addition of the following 4 plugins, your WordPress site will be faster, more secure, and have a complete backup copy stored away.